Resume

Education

2022
Emerson College

MA Digital Marketing and Data Analytics

2007
CW Post Campus of Long Island University

BFA Electronic Media

Experience

2019 - Current

Freelance Content Creator

  • Creating blog and social media, and SEO content consistent with client guidelines
  • Pitching new content based on keyword and market research
  • Developing and implementing link building strategies
  • Performing SEO audits
2019
Lone Star School of Music - Austin, TX

Staff Supervisor

● Short term contract position at a music school with four locations
● Responsible for hiring, scheduling, and payroll for music teachers
and front desk staff
● Formalized and documented procedures and policies

2016 - 2019
Aunt Bertha - Austin, TX

Data Quality Specialist and Support Team Lead

● Built, led, and mentored a team of 4 to 10 people
● Spearheaded the creation of a new hire training program
● Streamlined workflow and documented processes for the team
● Scoped and oversaw client projects
● Developed and implemented a task prioritization system

2008 - 2016
Video Caption Corporation - Stanfordville, NY and Los Angeles, CA

Caption Editor and Production Manager

● Managed the workflow of projects from intake to delivery
● Directed the opening of the Los Angeles location

  • Google Analytics
  • Hootsuite
  • Semrush Local SEO
  • Google Data Analysis
  • SEO
  • Local SEO
  • Content Strategy
  • Google Workspace
  • Writing and Editing
  • Canva
  • R
  • SQL

Portfolio

My Works
Customer Personas for Local Board Game Store

Customer Personas for Local Board Game Store

Customer Personas, Digital Marketing
StitchFix Digital Strategy

StitchFix Digital Strategy

Content Strategy, Customer Personas, Digital Marketing, Market Research, Social Media Strategy
StitchFix Competitor Analysis Report

StitchFix Competitor Analysis Report

Digital Marketing, Market Research, Mock Strategy Presentations, Social Media Strategy
Brand Story Analysis for BARK

Brand Story Analysis for BARK

Digital Marketing, Market Research, Mock Strategy Presentations, Social Media Strategy
Mock Presentation for ALDI

Mock Presentation for ALDI

Content Strategy, Customer Personas, Digital Marketing, Mock Strategy Presentations, Social Media Strategy
Bumble Digital Marketing Campaign

Bumble Digital Marketing Campaign

Content Strategy, Customer Personas, Digital Marketing, Mock Strategy Presentations
Local SEO Audit

Local SEO Audit

SEO
The Ultimate Beginner’s Guide to Web Hosting

The Ultimate Beginner’s Guide to Web Hosting

Writing Samples
Opera Philadelphia Case Study

Opera Philadelphia Case Study

Case Studies, Customer Personas, Mock Strategy Presentations

Contact

Get in Touch

Freelance Currently Available


I’m currently accepting clients. Contact me by email or use the contact form below:

hello@emilymccrarymarketer.com